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The build phase is all about implementation. It covers everything from branding, product design, software development, go-to-market strategy, and onboarding the first customers. In this phase, we also implement the venture setup.
Our product team will specify the requirements for the MVP and work with the UX designers to create a customer-focused and easy-to-use product experience.
Development is an essential part of venture building projects. We employ agile software development methods and cutting-edge technologies to bring the MVP to the market as quickly as possible.
We define a brand strategy for the venture and create a visual design library based on that. Our design and marketing teams work closely together in this phase to ensure that the brand identity is reflected in digital and analog marketing measures.
The go-to-market process starts long before the product is finished, and does not end when we go-live. We conduct active sales and outreach and make sure that there is an active user base on the day of launch.
While we build the product and prepare for the launch, we implement the intended venture setup to have it ready by the time of launch. Depending on the setup-design, this can include employing our legal sandbox, founding the legal entity, searching for an entrepreneur in residence and first team members all the way to setting up governance, reporting and admin processes. Depending on the individual situation, essential roles and processes can also be temporarily taken over by V_labs until more market feedback has been generated.
